What does your average day look like?
I spend the morning at work, where as a planner at the Forest Institute I spend a lot of time in the forests of Gorenjska. In the afternoon I complete my work obligations at the afternoon SP, where I deal with graphic design, photography and videography. What time is left, I try to spend in the mountains, especially around Jezersko, where I live.

How do you organize your day?
I usually write down all my obligations on a piece of paper for the whole week ahead and do as much as I can, but there is also a lot of improvisation in the daily rhythm itself. If I have a free hour, I try to use it for some kind of sports activity ;)

Where does the motivation/energy for your lifestyle come from?
In the beauty of nature and the energy I get when I have a good 'swamp'.

What sports do you do daily or weekly?
Running, hiking, and in winter, cross-country skiing and ski touring.

Favorite spot you like to go to?
My favorite spot is somewhere I've never been before and, if possible, as far away from the hustle and bustle of the city as possible.

What does good clothing mean to you?
To feel good on the skin, made from materials that are as natural to the environment and humans as possible, functional and, last but not least, beautiful to look at.

What changes once you put on sportswear - does your motivation for something more increase?
Definitely, good clothes that make you feel comfortable bring additional motivation.

How did you perceive sportswear in the past and how do you perceive it today?
Sometimes the main factor was just quality, but today I also choose based on the design of the clothing and color combinations.

What does your sports dressing system look like?
Classic multi-layered clothing, especially for activities in the high mountains. The main guideline is the priority of quality over low price. The quality of the clothing is especially evident in difficult conditions, which are not uncommon in the mountains.

Where do you see the advantages of SportHG clothing?
I see the advantages in quality and design.

What are your future plans/plans?
The long-term plan is to run the UTMB, and climb a peak higher than 7000m.

Tell me something about yourself.
I'm from Jezersko, which means I've been connected to the mountains since I was a child ;). This is also evident in my activities. I'm currently an active mountain rescue instructor, alpinist, mountain guide and cross-country skiing teacher. In the afternoons I also do photography and videography. Every moment I spend in nature means relaxation to me.

What Primož says about the Key short t-shirt:

It's always nice to receive something new :) I was expecting a quality T-shirt with a nice design. I'm currently using it mainly for trail running and hiking. What I like most about the product is the material, which feels really good against the skin, and the nice design. I wouldn't change anything about the T-shirt, maybe I'd add another color combination to the selection. I would recommend the T-shirt to others because it's a quality active T-shirt for everyone. You won't regret it.

Other SportHG products I would like to have on my shelf include:
MEN'S TECHNICAL HOODIE SPORTHG – KONG
MEN'S SPORTHG SHORT SLEEVE T-SHIRT - TWINK (RED)
MEN'S LONG TECHNICAL COMPRESSION LEGGINGS - KINSKY (BLUE)